How Agencies Make Ads That Work with Foreplay.co

In the fast-paced world of advertising on Facebook, Instagram and TikTok, finding inspiration for compelling ad creative can be a time-consuming task.

Let’s be honest, scrolling through your Instagram or TikTok hoping to stumble upon great ads for the brands you work with doesn’t cut it, this can take hours.

‍
And even if you find a great ad, your group chats and screenshots aren’t where you go to be productive.

‍
There's a better way, Foreplay.co is a powerful tool that revolutionizes how ecommerce marketing agencies develop winning ad creative.

‍

Facebook & TikTok Ad Discovery in Foreplay

‍

Ever wanted to hit shuffle on a selection of top performing ads? Look in the lower left corner (just under the girl in the Hollister ads knee).

‍

Shuffle lets advertisers browse through the entire world of top performing ads at lightning speed.

‍

This approach is levels more efficient than just scrolling through social media, where you might find one noteworthy ad every few minutes if you’re lucky.

‍
We’re here for the ads team.

Foreplay Makes Ad Creation Easier

Instant Ad Inspiration

• The Shuffle feature provides immediate access to various ad styles and formats
• You can quickly save compelling ads to their swipe file
• Find ads from different industries and markets

Comprehensive Ad Analysis

• View complete ad creative including hooks, copy and calls-to-action
• Catalog before-and-after demonstrations of products
• Study different advertising approaches across various markets

Competitor Ad Tracking

• Search specific brands and competitors
• See the latest newly released ads in real-time
• Identify longest-running ads to reveal successful ads

How to use Foreplay to plan your Ad Creative Strategy

In a nutshell, Foreplay.co reveals top performing ads across every industry.

Why throw spaghetti at the wall to see what sticks, when your competitors and the fastest growing brands have done it for you?

Every day an expert advertiser unlocks a new way to vacuum up market share, and you have the tools to uncover every single time they find a new winning angle.

‍

Here’s what you’ll find in Foreplay 👇

‍

Beauty and Skincare:

• Before and after demonstrations
• Product application tutorials
• Customer testimonial integration

Fashion and Accessories:

• Lifestyle photography
• Product variant showcases
• Color-coordinated creative

Legal Services:

• Hook-based storytelling
• Eye-catching captions
• Personal experience narratives

Technology Products:

• Multiple product variants
• Messaging format ads
• Color-coordinated graphics

Smart Features for Better Results

‍

Automated Ad Tracking

• Set up automatic ad spying on competitors
• Get notifications for new ad launches
• Track performance duration of competitor ads
  
  

Multi-Market Insights

• Access ads from different countries
• Analyze various language versions
• Analyze market-specific strategies
  
  

Creative Format Analysis

• Analyze different ad formats (image, video, carousel)
• Analyze hook effectiveness
• Review call-to-action strategies
  

How To Maximize Creative Volume for Your Ecommerce Agency

‍

Use the Discovery Page

• Use the shuffle feature to browse ads
• Save compelling examples to your Swipe File
• Pin & innovate on effective hooks
  
  

Conduct Competitor Research

• Search for specific brands in your industry
• Analyze your competitors most successful ads and their longest-running campaigns
  
  

Build Your Creative Strategy

• Combine successful elements from saved ads
• Use winning approaches to your brand
• Test different creative formats
  
  

Monitor Performance

• Track which ads stay active longest
• Analyze successful ad elements
• Adapt strategies based on market response

Best Practices for Agencies

‍

Regular Inspiration Sessions

• Schedule dedicated time for ad research
• Build a comprehensive Swipe File
• Categorize saved ads by industry and approach
  
  

Competitive Analysis

• Monitor fast growing competitors regularly
• Track seasonal campaign changes
• Record and reverse engineer successful creative
  
  

Creative Adaptation

• Customize winning elements for your clients
• Test different variations
• Monitor performance metrics

Foreplay.co transforms the ad creation process for agencies by providing quick access to winning ad examples and competitor insights. Here’s how the fastest growing agencies use Foreplay 👇

• Reveal top performing ads
• Guess less, do more of what works
• Stay ahead of industry trends
• Save valuable time spent researching
• Launch more effective Meta ad campaigns

If you own a beauty, fashion, app or a marketing agency, Foreplay.co provides the insights needed to craft compelling ad creative that resonates with your target audience.

‍

Get started today at app.foreplay.co to find your next best ad, the one that changes everything.